When writing your articles, you need to keep in mind two things: first is your reader, next are the search engines. You need to make sure that both aspects are taken care of. Make it easy for your readers to understand and digest what you have to say. Keyword Research How SEO Works 2 Every day 25% of the search terms the Search Engines see, they have never seen before. Not many people realize the importance of the URL. It is in fact, the first thing a search engine notices while ranking a page. Google continues to show regular listings in response to searches along with featured snippets because featured snippets aren't meant as a sole source of information.

Measure the quality and uniqueness

In addition to storing the content of each page, Google also stores how its crawlers arrived on the page. In other words, it remembers the pages and websites that were linking to it. A link from one site to another is like a vote or endorsement for the credibility of the second website. Content includes everything from press releases, blog posts and landing page content, to videos, articles and social media tweets. However, care should be taken to avoid placing irrelevant keywords in these tags as this may result in your website being penalized. If you choose to work with a professional SEO agency, then you