Google wants to help its users find what they're looking for as quickly as possible to provide the best user experience. To get explosive traffic gains, you need to promote your website by acquiring links and mentions on relevant industry websites. Why is my site ranked above the fold? Google's Knowledge Graph is continuously growing in size, able to answer more user queries with short, concise answers pulled from sites across the web.

Invest in SEO

How is that a key advantage? Throughout the years, SEO has changed substantially. Doing so will have a positive effect on both your traffic and conversion rates which will measurably improve your success as you reach out to the world-wide market. What many don't realize is that search engine crawlers are programmed to look for this sort of strategy, and don't reward it.

Mobile Friendliness

Google, in particular, has several invisible crawlers constantly discovering new information on the Internet. Link schemes may seem like a quick way to get a cheap boost, but they're always going to harm you in the end. You have to put in a ton of hard work to earn the trust of people and search engines. It will be hard to redirect your resources to mobile if your company has been completely entrenched in optimizing its desktop SEO. Like other internet marketing strategies, success won't happen overnight. It takes persistent and consistent work over the long-term to see substantial results.

Make use of free tools to check web 2.0

The advent of Global economy nearly makes every business have an online presence. Instead of using these sneaky tactics, it's a better idea to spend your time on providing viewers with relevant content. The ability for a piece of content to earn natural links that positively contribute to a website's link graph is directly proportional to that contents value. In other words, the more valuable the piece of content is, the easier it will be to earn high-value links and increase Google traffic. Conversely, the less valuable a piece of content is, the harder it will be to earn links. According to SEO Consultant, Gaz Hall: "Linking C-blocks or group domains are administrate clusters of domains and the links between them."

Make content the focal point of your marketing efforts

Leveraging the power of those external authorities is invaluable in boosting your own reputation, and as you guest blog more frequently, you'll have more opportunities to extend your potential reach. Google's preferred option for mobile friendliness is responsive design, although you can opt for dynamic serving or separate mobile URLs. In most cases, they'll be happy to help. It may seem like a breach of etiquette to ask your users to share your content, but as long as you do it sparingly, it can be a positive tool to increase the reach of your material.