This phase focuses on using SEO data to make decisions about which pages hold the most value. Create original content. You also create quality content by making sure that your content is original. This means that not only should each page of your site have different content than every other page of your site, but it also means that you'll be docked for stealing the content of others. Make your text original! it would make your website rank primarily in the initial pages of SERP, and provide reasonably good ROI. SEO helps businesses by allowing them to attract more customers to their website and if it's done right – attract them in a way that they also become customers. This is why I pair SEO with 'Conversion Rate Optimization' so that any site I'm doing SEO on also gets improvements in design and development that are intended to make it easy for people to become customers of your business.

The best advice I've listened to about quality

Duplicate content as an SEO issue is a major factor. Duplicate content is when more than one page has the same content. Basically, don’t try to spam the same content across your website as this doesn’t arouse Google’s attention. This includes keywords (yes, we recommend you use keywords a number of times across your site but don’t go overboard and focus on just repetitive keywords.) Just imagine a fraction of those 14 billion searches happen for your business. Write “linkbait” articles that will attract the attention of social networks. These articles can be valuable resources, controversial, or humorous. There are two key choices to make when setting up a new website: your web host and your domain name. Many business owners give little thought to either. However, a sound house is built on good foundations and these two areas have a greater significance to SEO than you might think.

Find a simple guide to anchor text and read up about it

If you imagine that building an optimized site is like cooking a meal, then keywords are the essential ingredients. Read and understand heat maps, know your visitors/users and occasionally test your user interface. Before you publish, please proofread! Google doesn’t like spelling or grammar errors. Oh and don’t try to hide your keywords by, for example, placing them behind images because Google is much smarter than that. These tools can provide information about duplicated content whether it is on your website or off-site.

I bet you didn't know this about organic links

Would you refer this website to a friend or relative? The overall objective of SEO is to optimise a website for search engines like Google, Bing and Yahoo. It is important that you select keywords that are neither too broad nor too specific so that you will not have a difficult time having it rank on Google. Gaz Hall, a Freelance SEO Consultant, commented: "One of the main reasons a business professional might reject investing in SEO is because it seems to be highly dependent on the behavior of a search engine; they have no control over"

Quick tips regarding analysis

Used by companies to promote their products and services, SEO services have become a vital part of 21st Century business practices. When someone mentions search engines, do you automatically assume they’re talking about Google? Search engine optimization, or SEO, is a marketing process by which a website uses various techniques and methods to improve its visibility within a search engine's results. Chances are very good that they will eventually click through to your website, and since you continually displayed in all their search results, they will trust you that much more.