Thin content can be defined as content with little or no added value. You absolutely should not use underscores. Matt Cutts has confirmed on his blog that Google does not recognize underscores as equivalent to spaces between words. On top of that, their major updates, like Panda and Penguin, previously only rollout around once a year, if you're lucky. What makes SEO so hard?

Dealing with Google negativity in relation to stickiness

Over the years many people have tried to game the system by creating content that is stuffed full of keywords in the hope that repeating their keyword phrases over and over again will in some way get them to the top spot of Google. While this tactic may have worked in the 90's and early 2000's it is time to put this to bed and stop creating content that is written solely for the search engines. These search engines have evolved and now recognise and reward natural language so the best piece of advice is to write naturally and for humans. Every piece of information about a page can be turned into a long list of words. In milliseconds, search engines assess a number of elements - images, keywords, content, metadata, links, etc. - before delivering results. Ever wonder how a small handful of lucky websites make it to the first page of Google's search results? It's because they were deemed the best resources for your search query - using an unimaginably complex version of the system described above. Investing in SEO can have an exceptional rate of return compared to other types of marketing and promotion. When a person searches for something in a search engine, they are looking for specific information, and if your website is the most visible and relevant result to their needs, they will be more inclined to click the link.

Fresh ideas on how to improve your googlebot crawlers

Ensure that your home page loads more quickly than those of competing sites. So, 3 to 5 years ago you could get a job, an entry level position in the SEO industry and it wasn't difficult. Google changed the color of paid search ads to blend in with organic results, thus increasing CTR and revenue. Like it or not, your business's Google rankings can have a huge effect on its success, growth, and meeting your goals.

It's time to revolutionize our approach to anchor text

Great content is certainly a crucial element to building a website that converts but it is far from the only thing you need to do. Search engines will penalise or even completely hide pages that are too similar as showing duplicate search results is unhelpful to users. For good link building, you need to build good relationships. There are plenty of opportunities to build new contacts. You should start with niche-related communities: forums, blogs or social groups. We asked an SEO Specialist, Gaz Hall, for his thoughts on the matter: "Search queries are an average of three words long, and more than 25 percent are only a single word."

Tactics around site submissions

It takes time to research your market and industry. It takes time to perform the necessary analyses. And it takes time to product quality content. Unlike some aspects of the mysterious Quality Score "secret sauce," we know that Google takes landing page relevance into account when calculating Quality Score Consider writing a piece of guest content, not for your own site but for a relevant, external site. As part of the deal, agree that you may include a link to your site A holistic approach to organic growth often requires buy-in from internal stakeholders that may have little previous experience, or even worse - suspicion of SEO.