Many SEO companies assert that you need to pay to be indexed. Keyword-centric optimization might have you writing titles like "Dentist oral surgeon in Bristol TN," which doesn't sound like a sentence a normal person might write. It has become a trend by SEOs to remove older content, especially older content on a news sites, where sites remove content rather than simply archiving it. If users have a hard time reading that text, your site isn't doing its job, so to optimize your site for mobile, you need to ensure that all the text of your site is visible (i.e., readable) without the need for users to zoom or scroll horizontally.

Winning marketing strategies for static pages

Long-tail keywords will help you rank in relevant search results. If you participate in an active discussion on a forum or blog that is relevant to your business and if your comment provides contextual value to the discussion, then you don't have to worry about sharing a relevant link. But make sure that you don't overdo this by using commercial keywords in your anchor texts. SEO helps your business be found quickly and easily by potential customers. Choosing the right SEO team also includes receiving regular updates in the form of tangible analytics reports.

Random musings on canonical URLs

Google constantly updates and reviews guidelines on link building. Some individuals tend to abuse the process by engaging in unfair practices like posting the same article to a site en masse. Once you get a link penalty from Google, you risk having your site ranked lower and getting back to the top afterwards will be harder. The same thing applies online. That means that getting more social shares does help your search engine rankings, if only indirectly. By 2021, it is projected that 80% of all online traffic will be made of video.

How we improved our bread crumbs in on week

Realtors could publish weekly video bulletins with transcripts. Many SEO's believe that they are optimizing their images, but don't realize they are missing the boat entirely. You can purchase an SSL certificate through your hosting provide Most modern CMSs, including the ever-more-popular WordPress, offer built-in SEO features, some of which claim to optimize your site on your behalf or "automatically," and others of which present these options in easier interfaces, such as allowing you to type in your titles and descriptions rather than embedding them in code. According to Gaz Hall, a UK SEO Consultant : "You aren't the only company in your industry currently jockeying for a top spot in Google's search results."

Why most people will never be great at walled garden sites

When users place keywords on their web page or within their meta tags over and over again in an effort to improve SERPs-search engines (like Google) actually discredit the value of the web page. Your choice in domain can have an influence on both relevance and authority; this is what we mean by "direct" influence. On their site, you'll find all the tools, tips, and instructions you need to incorporate proper structured markups on your site. It's also important to recognize the "quality" factor in your SEO services.