The hidden agenda behind javascript

Start by ensuring that all your core page's meta descriptions are optimized-that means your home page, about page, contact, and the main sections of your primary navigation. If they want and need more video content, it's in your best interest to supply it to them. The objective of search engine …

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The evolution of trust in SEO

Higher rankings lead to more clicks and visits from interested searchers, and that search traffic is uniquely valuable because of its high relevancy and timeliness -- people search when they're interested or ready to perform an action. With a bit of strategic planning and straightforward execution, you have the ability to …

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Learn how to start with onsite SEO

SEO tips and tricks are a dime a dozen. Once the Search Engines crawls the web and comes across the new pages, it then indexes or stores the information in its giant database categorically, to be retrieved later when any search query related to it comes up. These giant database …

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The Happiness/Food Connection

There is a powerful link between what we eat and the way we feel. The type of food we eat can have an influential effect on our emotions. We have a firm grasp on `we are what we eat' but science is only just turning its head towards understanding that …

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My Wedding Dress Experience

Now for my favourite wedding related decision... the wedding dress! I had always been a fan of Disney and loved all the Disney princesses' dresses, so there was no doubt in my mind what type of dress I wanted; a grand dress with a big skirt and a special something …

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Here's what industry insiders think about SEO

Google confirmed that this algorithm update aims at better understanding useful and timely information. If you're unsure how your images are affecting your page speed, I recommend using Google's PageSpeed Insights tool. If you've got a complex topic to write about, consider creating an ultimate guide and dividing it into …

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The Glue That Holds Your Business Together

The success of your business relies on much more than just taking captivating and attractive pictures. It also depends heavily on how you market your services. Marketing is the glue that holds your business together and helps it stick in the minds of consumers.

Be sure to visit the websites …

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The broken link-building method aided by URLs

Today Search Engines take into consideration many additional factors other than just the sheer number of links when evaluating your offsite link profile: All your citations (an online reference to your business including your NAP) need to be consistent, so as you start building them (see below), make sure that …

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My thoughts on blogs

Use keyword phrases in page titles, which is where Google first looks to determine which content is relevant to which search. Google takes notice when a site has a sudden influx of links, and it's generally regarded as a manipulative tactic. One place where header tags do seem to make …

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One element of your strategy should look at link research

More than half of the web surfers never drop down past the first screen full of information. Good internet marketing and SEO are long term, ongoing commitments and you need to be dedicated to optimizing your copy effectively all of the time including everything from blog posts, to news bulletins …

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Don't go overboard at the risk of being penalized by Baidu

Google has said there is no problem with using multiple H1s. Any website today should be mobile responsive to cater to the ever-growing faction of smartphone and tablet users. Many of these tweaks and strategies involve technical changes to your site, including adjustments to your backend code and other structural …

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Write a 1000+ words article about widgets

Developing an SEO strategy for your business can help draw consumer traffic to your website as well as grow your sales and revenue. Google has always put a premium on high-quality content. Decision and action tendencies constitute the conative parts of attitudes. Google puts a lot more weight on trusted …

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Can scraping really make a difference?

The relevance of a website's content is particularly important for search engines; it affects how high a website will appear in the search results for a given search term. So what does this mean for your business? But even when the wording is vague ("near me"), the search engine's complex …

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Reasons that people rely on conversion rates

Consumers and businesses look for brands that offer the best value, which is a balance between quality and price. Through blogs and social networking, brand managers can generate awareness and buzz, especially when they locate early adopters who are passionate about the brand and are willing to share that enthusiasm …

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Wait. Are search queries really that simple?

Many sites significantly improve their rankings based on a strong internal linking strategy. Building brand advocates requires an approach that differs from one designed to engage consumers with the brand in order to enhance its image. You can easily find that the top-quality websites keep their followers updated with new …

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Repurpose old conversion rates

There is nothing like this in Google. Email is a gray-haired business tool and remains the ultimate survivor of the old-school marketing tool chest. Using a variety of free online tools such as Google AdWords, Keyword Keg and Bing Ads, website owners can easily find research which words are being …

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Remember that scraping make the web go round

Rest assured that real SEO has nothing to do with keyword stuffing, keyword density, hacks, tricks or cunning techniques. If you hear any of these terms from your SEO advisor, run away from them as quickly as you can. When possible, you can string together a handful of narrowed topics …

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Search marketing implications related to trust rank

Contrary to popular belief, SEO is not free. Figuring out which keywords you should focus on to get the most traffic to your site can be rather daunting. For many people, it's hard to assess their chances to rank in the search engines. To optimize speed score, you need to …

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Myths and misconceptions about anchor text

2015 was definitely the year of the mobile, and this trend will only continue throughout 2016 as well. By developing one strong theme and then adapting it to individual countries, the firm conveys a message that integrates international operations into a more coherent marketing package. Your title should grab people's …

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Cracking the static pages code

What factors do you need to bear in mind? Does keyword usage still apply? Stock-photos are the worst. Prefer permanent redirects (status 301) over temporary redirects (usually status 302 and 307). These include greater search engine results page (SERP) real estate, a historical trust factor, and a lower cost of …

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Create unique title tags for each page

Create The Perfect Landing Page For Local SEO! What value you'll be increasing it to depends; if you're using a CDN they are often still quite low, while if you're not, they're usually higher (anywhere from a few hours to a few days). In addition to page rank and specific …

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Make canonical URLs the main focus of your marketing tactics

High-speed keyword research is keyword research that's focused on quickly assessing which words are most viable to optimize website texts for. Without doing proper keyword research, your content SEO strategy could well be completely worthless. Singleword domain names can sell for millions of dollars. Providing the best content related to …

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Lessons I learned about plugins

With the right images, you are making your inbound marketing content shareworthy, which can boost your number of followers and the amount of external links to your site. Google searches for open content that is readable and easily navigated. If you can share insights that your target audience truly finds …

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