Layout, formatting and domain authority combine to make great SEO

There are many successful blogs out there with incredibly popular and well converting giveaways. This is one of the easiest and more effective methods in use today. Link building involves obtaining links from external websites to your own for improving direct referrals and search engine ranking. Any link to another …

more ...

Myths and misconceptions about backlinks

Use facts, figures and dates whenever possible. People love comparisons and making the best comparisons usually requires coming up with some solid proof. If you find that content was stolen maliciously, and the webmaster refuses to believe your content is the original, then turn to Google

more ...



More focus is put on backlinks

Mobile SEO is a challenge for digital marketers. The screen being small and of low resolution hinders searches from scrolling down to the bottom of a page, let alone be going to the next page. It

more ...


We've reached a tipping point when it comes to web portals

This means that searches are now much more focused on the area in general. SEO criteria frequently changes and becomes more difficult, so many website owners (and so-called SEO professionals) fall out of their practice claiming that SEO is dead. This process of archiving information on web pages is called …

more ...

The title tag is a visitor's first exposure to your site

And all these search engines (primary, secondary, and targeted) periodically do keep on changing their algorithms, so you must know how to adapt to these changes if you want to stay on the top. Be informative. Above all else, ensure you have informative content. The most entertaining writing doesn

more ...


Take a customer focused approach to onsite SEO

First and foremost, the content on your website must be well-written, free of grammatical errors, and 100% unique and original. Content must read smoothly and give visitors the information they are searching for. As opposed to general web directories, niche specific directories only accept sites that meet a certain topic …

more ...

Facts about cloaking that will make you think twice

The benefits of local SEO are endless. Businesses that learn how to build a local SEO strategy will see the ripples of success throughout their business. WordPress has a little bit of an understanding and appends the site title with the page or posts name then the

more ...

Assess the Market Opportunity

Stop looking for quick wins and focus on building a trustworthy brand filled with incredible information. If you do that and you do just the smallest bit of marketing to give yourself a push, Google

more ...







Become the online authority for your industry

How well written your content is and how much it brings value to the searcher is paramount to its success on Google's SERPs. SEO is an integral part of any digital marketing strategy. Every SEO strategy focusing on making the best website possible, will make a website more usable and …

more ...



Lessons I've learned from web portals

With the evolution of digital marketing, the landscape of marketing and promotion has entirely changed. Spamming comment sections and other website areas (read: anywhere on wikiHow!) will actually make Google and other search engines dock you severely or remove you entirely. The most effective way to boost your website

more ...

Bucket brigades based on URLs

A popular practice, and thought to be best for SEO, is to include your target keyword as close to the start of the page title as reasonably possible (so that it still makes sense). A fantastic and free way to get new ideas for keywords in your niche is by …

more ...




Make a good use of page rank

Think of a sitemap as a list of files that give hints to the search engines on how they can crawl your website. Sitemaps help search engines find and classify content on your site that they may not have found on their own. If you link to other websites, you …

more ...




Use organic outreach along with LSI to make a difference

If you are working out an SEO strategy, you should split it into two parts: on-page SEO and off-page SEO. On-page SEO refers to all the measures you can take effect on your own site. These measures make it easier for search engines to find your website, index it, and …

more ...

What's the story about SEO campaigns

Linking out is huge. Don't be a link hoard; you're going to create content, so use it to gain favor with other people. I'll go more into depth below with specific tactics on linking out, but in general, you only have something to gain when you

more ...

Failing To Optimize Keywords

Good meta descriptions include a call to action along with a short description of what the visitor will see when they click on your page. Your meta description should tell surfers what is in your post, and why it is beneficial for them to click. Just as Google has always …

more ...

Contribute to the conversation

It is a source of entertainment, social interaction, news, consumer exposure towards a brand, etc. Do not try to avoid no-follow links completely. These links may have value in improving your search rank. It remains informative and retains its original quality. If your online business isn

more ...

Having fun with search engine spiders

As a business owner you need to have a plan in place to promote your business and obtain new clients. While it was very simple to link a keyword to traffic in the past, it has become very difficult because of changing the complexity of search algorithms that factor a …

more ...



How you will benefit from RSS feeds

With your core keywords grouped into buckets based on exact local monthly search volume, you will most likely notice that the longer the search query, i.e. the more words in the phrase, generally the lower the search volume. Voice Search and Mobile-First Index might drastically change that, but we …

more ...