Find out more about long tail search

Any SEO pro will tell you that every day brings something new in the world of search engine optimization. While we spend our careers focused on the next big trends in search engines, as a business owner that’s not always in your best interest. Spending time chasing a tiny …

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Understanding static pages

In social, there are no meta-tags, < H1 > formats, or other standard SEO issues. Site errors may include broken links, indexed 404 pages or errors in sitemap files to name a few. The days of keyword “stuffing” are over, but you still need to keep your site pages optimized around one …

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Expand your analysis as necessary

This data is invaluable to Google’s understanding of what searchers are really looking for. In a nutshell, the way to build a website for maximum exposure in search is to make it easy for search engines and users to navigate your site and understand what your content is about …

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Take a customer focused approach to SEO

Another important factor is the way that the sites link to you, sites that use the rel=nofollow tag to link to you or sites that use a redirect to link to you will not help you, also the search engines look at the text that links to you. If …

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Define your goals with regards to widgets

Knowledge graphs, though complex, help to raise your content and website visibility. With all of these factors coming together, it appears that local SEO is becoming essential, and is most likely going to ‘blow up’ in 2016. For a search engine to be able to display relevant results when a …

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Can reporting really make a difference?

Some lasts a year or two. Depending on your CMS, you can create a separate Google search results headline to the one that appears on your website. For the majority of websites, you can achieve this through the metadata section of an article and changing the ‘page title’ section. It …

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Remember that cloaking make the web go round

Share your good posts. Educate those in your circle. Solve their problem and encourage them to leave a comment on your campaign. The list goes on! After the emergence of major updates, like Panda and Penguin, search optimizers have thrown around the term “penalty” to scare SEO novices into thinking …

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Let's follow long tail search best practise

The main purpose of categories and tags are to help web visitors navigate your blogs quickly and easily, which in turn, help you get a better search ranking (if used properly). In a nutshell, categories are the table of contents for your blog, while tags are the index that helps …

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