Make canonical URLs the main focus of your marketing tactics

High-speed keyword research is keyword research that's focused on quickly assessing which words are most viable to optimize website texts for. Without doing proper keyword research, your content SEO strategy could well be completely worthless. Singleword domain names can sell for millions of dollars. Providing the best content related to …

more ...

Be clear, truthful and accurate when it comes to search engine spiders

This evolution in site usability and interactivity, coupled with everchanging search engine technology, brings with it additional demands for the website owner. Deciders are individuals who authorize the purchase decisions. Maybe blogs aren't what you need right now. Maybe you should consider some long-form, evergreen content instead. Maybe we should …

more ...

Simple Tips for using sitemaps to get ahead of your Competition

Once the Search Engines crawls the web and comes across the new pages, it then indexes or stores the information in its giant database categorically, to be retrieved later when any search query related to it comes up. These giant database storage facilities is capable of processing large amount of …

more ...

Case Sensitivity

I am a big believer in the 80/20 rule and it's likely that 20% of the SEO will get you 80% of the results. International marketers utilize both standardization and adaptation tactics with regard to brands and products. This means when you're doing SEO, you can't just use traditional …

more ...

Make web crawlers a priority

Stale content isn't always your fault. Search engines are ranking pages for a given query and including links that are relevant and semantically (synonyms, close-variants and tangentially-related phrases) related to the topic. Getting the technical details of search engine-friendly web development correct is important, but once the basics are covered …

more ...


Remember that onsite SEO make the web go round

Most SEOs would agree that Google's SERP features can be a double-edged sword. They can significantly cut into your site traffic if you aren't featured in one, or they can result in a welcome boost if you are. People don't read on the web; they scan. To make scanning easier …

more ...

Questions to ask about SERPs

If you're doing everything outlined in Google's E-A-T guidelines, then you're creating informative, useful, high-quality content that your audience wants and helping them accomplish a task (e.g., acquiring knowledge, buying a product). Ensure that your share buttons are obvious put don't affect the content by being distracting or disruptive …

more ...

Who else wants to be successful with scraping

Some types of content have a built-in expectation of frequency that you should adhere to. In return, search engines reward helpful websites with better search rankings. If you're stuck and can't come up with a good headline, look to your competitor's content for inspiration. In summary, it is not a …

more ...



Writing to a Specific Reading Level

The question you need to ask yourself is whether or not you can optimize your website (both on-page and off) better than your competition and attract more votes! It is up to your site's content to welcome and retain that visitor. There are no concrete, scientific, or quantitative methods available …

more ...

This story about rankings will haunt you forever

Marketers utilize social media to entice people to visit retail locations, such as restaurants or car dealerships. The backlink is one of the strongest ranking signals for any site because they indicate its authority. Using heading in your page structure can have a big impact on searchability. Search engines use …

more ...

Please include link bait when planning your online marketing strategy

Within the space of 3 years, it has become significantly easier to find businesses, stores or items nearby, creating a shift in user's intent and search behavior. Users no longer have to include their location in search queries, such as inputting "coffee shops in Queens" into Google. Your website URL …

more ...


Keywords that you're not already targeting

Put it on your business truck! Link anchor text should be of reasonable size and should be similar to, or the same as, the destination page's HTML title tag text (if it exists). Distinct pages are an absolutely essential part of any search engine optimisation, and that remains true for …

more ...

Expand your duplication as necessary

This can be a result of excessive navigation, repeated images, repetitive widgets and large amounts of footer text. As a result, about 70 percent of consumerssay friends and families are a primary source of information regarding various brands.14Understanding these shifts in channel power has become essential. Once the searcher …

more ...

Things to avoid when dealing with conversion rates

As an owner or stakeholder in a website, you must take the time to discover content, evaluate that content, and implement a link to it on a webpage. Read and understand heat maps, know your visitors/users and occasionally test your user interface. Links to page resources such as images …

more ...

Taboos about meta tags that you should know

A bond generates brand loyalty, enhances brand equity, and reduces brand parity.An individual who has a bad experience with a brand is not limited to telling just a few friends and family members. Backlinks are two types - dofollow (which search engine traverse through) and nofollow which isn't traversed by …

more ...

What are the positive aspects of SEO campaigns on today's web?

Brand awareness means the consumers recognize and remember a particular brand or company name as they consider purchasing options. Brands carry both tangible and intangible elements. The five major forms of cognitive strategies are generic messages, preemptive messages, unique selling propositions, hyperbole, and comparative advertisements. In the recent years, Google …

more ...

The professional approach to link bait

A lot of SEO has been focused on technical matters and very highly specific ways to configure your website and stuff like that. There are best practices, and you need to make sure you get the basics right, but it is true that a lot of SEO is now circling …

more ...

What your mum didn't tell you about dynamic pages

What is a search engine optimization strategy? When you notice what isn't good on your website, start improving (technical and textual). Search engine optimization (SEO) is the process of structuring your site to rank high in on-target search results and boost visits. To rank top on first page of Google …

more ...

Follow a consistent cadence towards gateway sites

So it makes sense to implore help from some of your cool bot friends.One of the biggest SEO issues I see many companies wrestle with is conflating movement with momentum. To increase your CTR, create a custom description that describes what your page is about and what the reader …

more ...

Facts about nofollow links that will make you think twice

Other than optimized and compressed media, your website structure, code, and navigation also determine your page load speed. Word-of-mouth endorsements have changed. Some agencies provide specialized services. On page SEO of course refers to all the strategies that you can use within your pages to get Google interested in your …

more ...

When your use of mobile search becomes obsessive

International challenges in social media include language differences, social norms, and technological complications. It is all about time. Long titles aren't displayed in full in search results which can be unhelpful to users. Never underestimate the power of internal linking.

Are search volumes affected by bread crumbs

Head terms are …

more ...

Can long tail search help improve my search engine placement?

Images improve the experience for website visitors. They make your site look better, and they are great for SEO. Many users search for images alone so if yours have informative and succinct descriptions then you could obtain a lot more traffic. It is also another way for Google to figure …

more ...

Decay effects of SEO

If you lose direction, you'll end up wasting money. Visual Esperanto advertising recognizes that visual images are more powerful than verbal descriptions and transcends cultural differences. Recent technological developments have altered the levels of power held bymembers of the channel. Sitelinks can be a little bit of a double-edged sword …

more ...

Takeaway tips for citations

When it comes to choosing a development platform, you should consider the comfort level of the organization and the internal expertise. Dealing with a Google algorithm change like the page layout update can feel like falling into an abyss of constant web design changes over and over again. As titles …

more ...

Be mindful of sitemaps

SEO closely aligns with so many marketing channels, business decisions and user behaviour that the potential your website will be 100% optimised is slim, to nil. Then why trust your Web site to a novice? Figure out how you want to be known, and how you'd like to be found …

more ...

How to learn about link exchanges in a few hours

Let's face it: not everybody is a writer. Even if you are, you may not have the time or desire. This is where a copywriting service can come in handy. The algorithm may be applied to any collection of entities with reciprocal quotations and references. This fact isn't new: if …

more ...

Things you most likely didn't know about quality

To learn more about 10x content, check out our post on Pubcon Las Vegas 2015 where the Geek Powered team was truly introduced to the concept. You have probably asked yourself, many times, "How do I build backlinks to my website for the best SEO results?" Google has no problem …

more ...


Things that make you love and hate link bait

The biggest and most obvious "no-no" is the buying of links. You should never pay for a link. Ever. These are old "black hat" link building tactics that were common in the past, but are now an immediate sign of trouble on the horizon. By spring 2013, Facebook and Google …

more ...


Create content about backlinks

Every SEO strategy focusing on making the best website possible, will make a website more usable and user-friendly. In terms of dollars spent, media advertising normally accounts for about 41 percent of a marketing communications budget. Permission marketing materials should be relevant to consumers. Some experts believe the internet is …

more ...

One element of your strategy should look at page impressions

Search Engine has become more smarter New Rules of SEO have been implemented or will soon be implemented—-It means old rules are of less use or outdated. It is necessary to understand and learn these new rules to maximize return on Investment on the biggest platform of the Universe …

more ...

Is this the end of blogs as we know it?

The first one is complete copies of a page but has multiple URLs in one website or even multiple websites that always bring you back to the same page. Offsite references, reviews, and social links play a role in how your content performs on search engines. Inbound links to your …

more ...

Google ranking factors can be affected by onsite SEO

SEO metrics give you an indication of the overall competitiveness of a niche. When your competitors have a high DR score they are likely to have been around for a while and acquired a solid backlink profile. Chances are, there are a number of sites that cover topic areas similar …

more ...

The steps needed for putting bread crumbs into action

To speed up the process, they browse common areas, such as page headlines and image tags, for keywords that fit the context of a search query. Globally, the number of searches grew 46 percent in 2009, and every month we continue to search more often and on more devices. In …

more ...

Improve engagement by utilising javascript

Websites have had browser sniffing and redirecting capabilities for the better part of a decade. Internal backlinks connect different assets — including content, product pages, or other information — together. Naturally, external backlinks will lead to increased brand exposure and sales. If you’re curious how dominant a site is in the …

more ...