Make link building your centre of attention

When it comes to using keywords for your site do not simply pepper it with them lest you suffer a penalty. Keyword stuffing is frowned upon by search engines and users alike. However, strategic keyword placing is good. Local Keywords – When it comes to local SEO, local keywords are absolutely …

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Can a techie truly understand indexed pages

I’m sure you already have some assumptions regarding your target audience’s needs and problems. You also have some tips on who they are and what demographic they fall into. In the recent years, Google became even more strict. Google launched 2 main search engine filters known as Google …

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Things that make you love and hate web 2.0

If you just launched a website that sells jeans, it’s nearly impossible to outrank The Gap for “jeans” related keywords. Make a list of the keywords for which you want to rank highly. Does the content you share on social media and your blog cover those keywords? Zero in …

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How do you feel about citations now?

Once your web pages / website has been optimised by your search engine optimisation professional and you've applied all the legitimate methods to bring your page ranking to it's optimum, then one other method to increase exposure is website marketing. Wouldn’t it be great to give Google & Bing a list …

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Discover the connection between user experience SERPs

Keeping your website’s standards as high as possible and giving your customers more than they expect will make sure that you get your reviews. There are many methods of ensuring your articles can be read easily. Some examples are: adding more paragraphs, headings, snappy sentences, and subheading. There are …

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Unlocking the mystery of nofollow links

Going back to the coffee example for a moment To earn the real SEO rewards, it needs to be an ongoing campaign that really makes a difference to your website as a whole. Collaborating SEO and content strategy plan make it easy to gain organic traffic as well as tackle …

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Reasons why you cannot learn keyword stuffing well

Long term, having good SEO will continue to bring people back to your site. Google has made it apparent that site speed matter in search rankings, and today, with a bigger emphasis on the user experience than ever before, site speed will continue to be a critical ranking factor. I …

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The mysterious world of metrics

All in all, it is must to say that SEO is soul of internet marketing and without SEO digital marketing is dead or fails. With all of these factors coming together, it appears that local SEO is becoming essential, and is most likely going to ‘blow up’ in 2016. Did …

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Thinking about Google algorithms makes everything OK

To keep search engines from ignoring your site, only use original content. Copying and pasting product descriptions from your merchant’s site may save you time, but it will also lower your site’s page ranking. To assure your page rank remains high, take the time to write your own …

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Is this the end of link bait as we know it?

Before designing a website, or even if your site is already designed, you should analyze the site’s structure. Each topic or area should have its own distinct section and flow logically so users don’t get lost, disoriented and frustrated. You need to analyze how your website is being …

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Take a customer focused approach to SEO

Another important factor is the way that the sites link to you, sites that use the rel=nofollow tag to link to you or sites that use a redirect to link to you will not help you, also the search engines look at the text that links to you. If …

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Think like a human not a robot when it comes to sitemaps

Mobile search traffic has surpassed desktop traffic worldwide. And with the growth in voice-activated digital assistants, more people are doing voice queries. In these cases, the traditional '10 blue links' format doesn't work as well, making featured snippets an especially useful format. If anyone guarantees you page 1 ranking on …

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Expand your doorway sites as necessary

Imagine all the Web traffic you’re missing if you aren’t optimizing your site to attract visitors. By regularly auditing your – or your client’s – sites, you can get a good feel for what you still need to do to improve SEO. Before the Google Penguin and Google Panda …

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Remember that cloaking make the web go round

Share your good posts. Educate those in your circle. Solve their problem and encourage them to leave a comment on your campaign. The list goes on! After the emergence of major updates, like Panda and Penguin, search optimizers have thrown around the term “penalty” to scare SEO novices into thinking …

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Let's follow long tail search best practise

The main purpose of categories and tags are to help web visitors navigate your blogs quickly and easily, which in turn, help you get a better search ranking (if used properly). In a nutshell, categories are the table of contents for your blog, while tags are the index that helps …

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