Small but important things to observe about googlebot crawlers

We use keyword research to identify potentially useful queries for which a site is not receiving traffic. Keyword research is often abused by aggressive Web marketers who pursue an endless keyword strategy. Endless Keyword marketing continually adds keyword targets to a Website

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What everyone ought to know about splogs

Google is constantly looking for ways to improve the quality of their search results. It is essentially free digital marketing! Search engine algorithms assess the relevance of your page to any particular keyword by the content on your pages. Keyword stuffing is simply the process of repeating the same keyword …

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Make landing pages a priority

As other search engines become the default Web browsers instead of Google, it makes sense to optimize for those search engines as well. Google stopped showing right sidebar ads and put 4 ads above the fold (instead of 3), pushing organic results farther down. Try to vary the lengths of …

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This year will be the year of forums

If you have several versions of your site in different languages, add visual cues linking to your multilingual content in or near your top navigation. For example, you can use flag icons to link to each country or language

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Reasons why you cannot fully understand bread crumbs

First and foremost, the content on your website must be well-written, free of grammatical errors, and 100% unique and original. Content must read smoothly and give visitors the information they are searching for. Understanding which ranking factors are relevant to your industry is key to becoming an authoritative domain

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Things to avoid when dealing with gateway sites

For example, you might encourage your reader to follow your business on social media, checkout the products that you can offer or get in touch with your team directly. Make it as easy as possible for users to go from general content to the more specific content they want on …

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Twist my arm for more SEO prospects

The content on your website must be unique and creative. It has to be relevant to your readers, and not published just for SEO purposes. To create relevant content, research the latest trends and write blog posts that are engaging. Teach your audience how to do something, and always update …

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Backlink Ranking Factors

Find websites your target audience frequently visits. If you know at least one website, you can find many similar ones by simply doing a Google search. If you want to get organic traffic to your blog post, first you need to decide what keywords you want to rank for. But …

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Tell me more about stickiness

According to Google, featured snippets especially helpful for those on mobile or searching by voice. which is used to tell the browser the ratio or scale between the Website content and the viewport- the visible section within the browser. Many marketers are now promoting that stuff like link building is …

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Bucket brigades based on URLs

A popular practice, and thought to be best for SEO, is to include your target keyword as close to the start of the page title as reasonably possible (so that it still makes sense). A fantastic and free way to get new ideas for keywords in your niche is by …

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Hidden facts about SEO

Conversion is a cost-effective, direct method of improving revenue. Always ensure that your keyword or phrase appears in the first 100 words of your page, if not the first sentence. This is more important than keyword frequency. The

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Relevance is the key issue for YouTube SEO

Create links on Q&A platforms. We all have questions, and we are all looking for answers. The best places to look for people that have questions are Quora and Yahoo Answers. Just as you would do with blog comments, always add value to the conversation and link only to …

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Make a good use of page rank

Think of a sitemap as a list of files that give hints to the search engines on how they can crawl your website. Sitemaps help search engines find and classify content on your site that they may not have found on their own. If you link to other websites, you …

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SEO is a fast-changing marketing activity

Searchers generally think that visibility is equal to relevance, so showing up on the first page of a search engine can help to create a strong brand image for your company. As recommendations from peers become more prominent online, the influence they levy will weigh more heavily into activity on …

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What's the story about SEO campaigns

Linking out is huge. Don't be a link hoard; you're going to create content, so use it to gain favor with other people. I'll go more into depth below with specific tactics on linking out, but in general, you only have something to gain when you

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Adopt a customer centric view of keyword density

Information Architecture allows people and search engines to better understand the content structure on a site. Although you may now have a fully optimized site, your domain authority is still more than likely not at the range you want it to be at. The combination of SEO and conversion can …

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How do you feel about local search now?

Search engines are very clever in reading every little detail about your web page in order to rank all the sites that they store. It is advisable therefore to get some structure in your website files, rather than having them all loose in one huge folder. Today, queries don

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