Define your goals with regards to widgets

Knowledge graphs, though complex, help to raise your content and website visibility. With all of these factors coming together, it appears that local SEO is becoming essential, and is most likely going to ‘blow up’ in 2016. For a search engine to be able to display relevant results when a …

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The mysterious world of webmaster tools

One of the primary triggers in their algorithm is domain authority, which Google calculates based on a myriad of factors; in fact, the RankBrain system that Google uses employs more than 200 ranking signals. Google follows links. Links are important. So get the word out. Reach out to other site …

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Think about analysis from the start

In a nutshell, the above-mentioned algorithms factor in how many other websites link to your website, including pages shared through social posts, pages mentioned in blogs, pages referenced in online news articles and digital magazines, plus pages linked as online resources, including online listings and reviews. The header text, or …

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Who Do You Want To Attract?

Online shops in particular often face the risk of generating duplicate content. For example, a product might be listed in several categories. If the URL is structured hierarchically, a product can be accessible under multiple URLs. One reliable way to solve this problem is by using a canonical tag. This …

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